The goal of any social media marketing campaign is to maximise the return on investment (ROI). There are numerous factors that go into determining how much social media advertising will cost for one month (or a year) on various platforms such as Facebook, Instagram, Linkedin, or TikTok.
If you invest more than $10,000 per month, we often negotiate a fee which is based on your media spend. In most instances, a fixed fee of $700 to $2,000 is charged depending on the level of effort which is required by our team. Our rates include copywriting, graphic design, campaign management, reporting, and other services. The more resources your campaigns necessitate, the higher our service fees may be; don’t worry, we are still competitively priced and will always over deliver.
When deciding on how much you should spend in advertising across varying platforms, the best place to begin is with your goals in sight. Whilst we can use unit economics such as average costs per click, CPM, click through rates and many other data points, in the end it always comes down to what it’s costing the client (you) to acquire that sale. Requesting a strategy from our team is the best way to understand the intricacies of social media advertising. Depending on the level of effort required from our team to manage your ads, we’ll evaluate your current presence and advertising performance before recommending an omni-channel game plan for success. This is by far the most accurate method of determining what needs to be done and how much money needs to be invested in order to meet your business objectives.